Ow! Is that someone’s selfie stick poking you in the back? Smile for #instatravel, where bikini-clad bum shots and envy-inducing holiday snaps rule.
“Instagramability” is the number one motivation for millennials choosing a holiday destination, according to an independent survey by British insurer Schofields and data from Expedia, Stackla and Heathrow. Booze is a close second and sightseeing comes in last.
Maldives Hotel on Rangali Island has employed its own Instagram butlers to help guests score the best awe-inspiring pics possible. ’Grammers can follow a curated trail where the obliging butler will advise on sunset versus sunrise “golden-hour” light conditions, facilitate a beachside yoga class and recommend the most becoming pose, or snap you (and beloved) deliriously gazing at the night sky.
Creating envy was cited by millennials as a driving force for capturing the most swoon-worthy frames, and certain destinations are experiencing massive surges in tourism simply so travellers can score the money shot.
Wedding Cake Rock, a fragile limestone rock formation in Royal National Park near Sydney, garnered Insta-fame with 21,761 posts of people posing, or jumping, on the rock’s ledge with many scaling the fence and foolishly ignoring the “rock-may-collapse” safety warnings and $300 on-the-spot fines.
A post d by Pauly James 🤙 (@iampaulyjames) on Apr 14, 2018 at 12:36am PDT
In other destinations, such as ’gramworthy Santorini, which has about 1.5 million tourists each year, and the remote Incan citadel of Machu Picchu in Peru, tourist caps have been imposed to preserve the sites.
Short on #instainspo? Hot spots made extra famous by Instagram:
Warmer weather means island hopping— the house pictured here was used in Sisterhood of the Traveling Pants!
A post d by College Year in Athens (@cyathens) on Apr 15, 2018 at 1:31pm PDT
A post d by Nick Joe (@nick.joe) on Apr 14, 2018 at 10:02am PDT
Ah the serenity. Join the hordes to take the iconic ledge shot 2430 metres above sea level.
#cappadocia 959,234 posts (Goreme, Cappadocia, Turkey)
A post d by instacappadocia (@instacappadocia) on Apr 14, 2018 at 1:27am PDT
A top spot for hot-air ballooning. Take a floaty ride past limestone cliffs and river-lined valleys.
A post d by Backpacker On A Budget (@jmaxbackpacker) on Apr 15, 2018 at 5:28am PDT
Elbow out the hordes to score the hero shot amid lavender fields in full bloom in front of Senanque Abbey. #whataboutthebees?
#bluelagooniceland 44,408 posts (Blue Lagoon, Reykjavik, Iceland)
A post d by Jayneel Limbachia (@jayneel_l) on Apr 14, 2018 at 3:33pm PDT
Healing geothermal waters surrounded by fields of moss-covered black lava. In winter, gain followers with pics of the Northern Lights from this magical outdoor bath. Bjork and Beyonce spa here.
#tigersnest 17,410 posts (Upper Paro Valley, Bhutan)
A post d by Matt Kepnes | Nomadic Matt (@nomadicmatt) on Apr 6, 2018 at 10:55am PDT
It’s an uphill, three-hour hike plus 850 steps to the monastery to get the shot of this Himalayan Buddhist temple and sacred site poking into the clouds.